Building Roumo from scratch

Hi! Roumo started with one question: why can't you get a proper roujiamo in Kraków? Instead of waiting for someone else to do it, I decided to do it myself and show every step on TikTok.

I started with 20,000 zł. I looked for a bakery that could bake buns like in Xi'an, checked several locations, nearly signed one lease (good thing I didn't) and finally found a kiosk at Królewska 20. No running water, but plenty of character.

Now Roumo is open and you can find out what a Chinese burger tastes like.

Our story on TikTok

肉夹馍ròu jiā mó, “meat in a bun”

What is roujiamo?

Street food from Shaanxi province, iconic in the city of Xi'an. Meat braised for hours in spiced broth, chopped on a board and stuffed into a flat bun baked until crispy.

Baijimo bun
Crispy at the edges, soft inside.
Braised meat
Star anise, cinnamon, ginger and soy sauce.
Chopped on the board
Cut with a cleaver right before serving.
Your way
Mild or hot, with or without extras.

How Roumo was built

  1. The first bun

    The first sample of bread for roujiamo. I chose fresh bread from the oven, even if it is the harder way.

  2. Bakery chosen

    We have a bakery that bakes our buns. Crispy outside, soft inside.

  3. Looking for a place

    Several locations, one almost signed lease and the decision to wait for the right spot.

  4. Królewska 20

    We have a kiosk! A 20,000 zł opening budget and every expense shown on TikTok.

  5. Water and Sanepid

    Installing water in a kiosk with no running water, then the health inspection. Passed.

  6. Opening

    On opening day there was no fixed price. Everyone decided what the Chinese burger was worth.